Punchh Insights
Weekly Industry Report for September 6

Total Restaurant Traffic

Total Restaurants

Punchh Total Restaurant Traffic September 6

Total traffic has increased by 1.0% from the previous week.

By Restaurant Type

Punchh Total Restaurant Traffic By Restaurant Type September 6

  • QSR traffic has increased by 1.9% from the previous week.
  • Fast Casual traffic has decreased by 0.2% from the previous week.
  • Casual Dining traffic has increased by 0.5% from the previous week.

Trend of Orders by Cuisine Type

Last Week vs Previous Week

Punchh Trend of Orders by-Cuisine Type Previous Week September 6

The Burger segment has seen the highest increase in orders from the previous week (5.5%).

Last 2 Weeks vs Pre-COVID

Punchh Trend of Orders by Cuisine Type 2 Weeks September 6

Catering has seen the highest increase in orders in last two weeks from two weeks of start of pandemic (110%).

Trend of Orders by Region

Last Week vs Previous Week

Punchh Trend of Orders by Region Previous Week September 6

The West South Central Region has seen the highest increase in orders from the previous week (3.5%).

Last 2 Weeks vs Pre-COVID

Punchh Trend of Orders by Region 2 Weeks September 6

The Mountain Region has seen the highest increase in orders from two weeks of start of pandemic (78.4%).

Loyalty Trends

Loyalty Orders as % of Total Restaurant Traffic

Loyalty Orders as % of Total Restaurant Traffic: Dine-In and Off-Prem September 6

Loyalty Participation is 10.1% of total restaurant traffic.

AOV Loyalty Orders vs Total Restaurant Traffic

Punchh AOV Loyalty Orders-vs Total Restaurant Traffic September 6

Loyalty average order value remains on higher side when compared with Total average order value with a 14% difference in last week.

Online Orders as % of Loyalty Orders

Punchh Online Orders % Loyalty Orders September 6

Online orders as a % of total orders is at 45.4%, a 0.5% decrease from last week.

Consumer Preferences

Total Restaurant Traffic: Dine-In and Off-Prem by Daypart

Punchh Total Restaurant-Traffic-Dine In and Off-Prem Daypart September 6

Dinner (5pm-11pm) is still the most popular Daypart at 36%.

About the data:
The underlying data for this analysis is from 100+ brands over the last 9 weeks.

 

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