Total traffic has increased by 1.6% from the previous week.
The Bar & Grill segment has seen the highest increase in orders from the previous week (7.5%).
Breakfast has seen the highest decrease in orders in last two weeks from two weeks of start of pandemic (-18%) while Beverages have increased to 37%.
The Mid-Atlantic Region has seen the highest increase in orders from the previous week (3.2%).
West North Central has seen the highest increase in orders from two weeks of start of pandemic (20.7%).
Loyalty Participation is 10.3% of total restaurant traffic.
Loyalty average order value remains on higher side when compared with Total average order value with a 14% difference in last week.
Online orders as a % of total orders is at 47%, a .2% increase from last week.
Dinner (5pm-11pm) is still the most popular Daypart at 36%.
About the data:
The underlying data for this analysis is from 100+ brands over the last 9 weeks.
View previous weeks data:
Weekly Industry Report for July 26