Punchh Brings Loyalty Innovation To This Year’s NGA Show
With Punchh prominently featured at this year’s conference, grocers across the nation got the inside scoop on loyalty program innovations and the future of personalization at scale. Broader shifts towards digital commerce have changed the way consumers choose to shop, including within the aisles of grocery stores. There now exists a deep digital divide between […]
Why Customer Experience Is Everything
How to reward loyalty customers in 2022 Delivering a seamless, personalized customer experience is #1 on every brand’s list of priorities. That’s because it’s paramount to creating successful and profitable relationships that foster and reward loyalty customers (even during pandemics). Customer experience starts with the very first interaction someone has with your brand. Whether it’s […]
7 Best Practices to Evolve Your Inherited Loyalty Program to 2.0
Taking over an existing loyalty program is often as challenging as creating one from scratch, but there is hope. Here are 7 best practices to get you from Now to Wow, with your inherited loyalty strategy. We’ve all been there. You are excited to start that new job, meet all of your new co-workers, and […]
Drive C-Store Inside Sales and Track Category Growth with Your Loyalty Program
Loyalty sales can not only be a major driver of frequency, it also can help you identify trends and grow retail categories Despite a return to normality and the fact that many consumers are starting to resume everyday shopping habits — c-stores have still seen challenges when it comes to foot traffic within their brick […]
2021 Holiday Trends in Loyalty
Here our our top three trend predictions for the 2021 holiday season and insights on how marketers can stay ahead of the curve While it doesn’t feel like we’ve recovered yet from 2020, somehow, we’re now squarely in the midst of the holiday season in 2021. For many consumers, this is the first holiday season […]
Top 3 Reasons Your Loyalty Program Isn’t Working
Brands implement loyalty programs to attract and retain loyal customers. Over the past couple of years, the changing landscape of the restaurant industry has brands competing on a variety of strategies to cultivate highly sought-after customer loyalty. Because customers have plenty of options when choosing a dining experience, restaurants need a loyalty program to keep […]
Punchh Announces Summer 2021 Product Innovations for Loyalty, Offers, and Customer Engagement
While we all hoped that the world might be able to return to pre-pandemic conditions this summer, the Delta variant had other plans. Despite the rise in COVID-19 cases, we’re starting to see an encouraging shift in purchasing behaviors that would indicate a return in consumer confidence. But even as guests make their steady return […]
What Every Restaurant Segment Needs to Succeed
What Every Restaurant Segment Needs to Succeed Over the past several years, the restaurant industry has grown across all four restaurant segments. The restaurant industry is typically segmented according to the level of service customers receive, including the speed and amount of service provided to guests. The four segments quick service (QSR), fast casual (FCR), […]
How to Grow Your Loyalty Program
Will is responsible for digital marketing at Fazoli’s, leading the digital strategy for the largest premium quick-service Italian restaurant chain in America. He focuses on CRM, web, social media and digital advertising. Since launching the Fazoli’s app in 2017, Will has overseen the growth of the Fazoli’s Rewards Program to over 900,000 loyalty members. This […]
Hyper-Personalization: Transforming the Customer Experience
What is Hyper-personalization Hyper-personalization is the usage of large amounts of data and predictive analytics to provide a directly tailored experience to your customers. While personalization is deemed as the incorporation of personal and transactional information like name, gender, and purchase history, hyper-personalization goes one step further and utilizes behavioral and real-time data to create […]
How Big Brands are Delivering 25x the Loyalty Gains by Integrating Punchh & Attentive
Gone are the days when just simply having an eClub was enough to engage your customers, generate retention and drive sales. The customers of today are much more evolved, one would even say complex in their needs. They are mobile super-users, know the value of their loyalty, and are searching for brands to stand out […]
Connected Convenience: Inspire Customer Loyalty with Rewarding Digital Experiences
It feels like the whole world is talking about “digital disruption” and “digital transformation” lately. But the challenge for many convenience store operators is simply knowing where to begin. Consumers are demanding a shift from old-school loyalty programs to modern, omnichannel loyalty solutions that create opportunities for personalized engagement beyond everyday transactions. As a result, […]