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Grocery Store Loyalty Strategies that Enhance the Mobile Shopping Experience

A digital grocery store loyalty program is an important strategy for grocers to reach shoppers on their favorite devices and tap into their changing behaviors and preferences. A modern grocery store loyalty program provides shoppers with the convenience and value of personalized offers right on their mobile phone to apply during their online or in-store […]

Putting Customer Obsession at the Center of Your Brand

Analysts and market leaders agree that implementing a customer-first strategy that involves every aspect of the organization is the wave of the future for delivering on the ever-evolving customer experience. Yet creating a customer obsessed organization will mean something a little different for every business. At its core though, it requires brands to gain a […]

Why Personalized C-store Marketing Earns Customer Loyalty

Gaining loyal c-store customers is no small feat in today’s marketplace. Currently, c-stores must contend with high gas prices causing fewer and shorter summer trips, competition from grocery stores and restaurants, and consumers that are continually redefining how they seek convenience.  Retailers are in a position where it’s become necessary to differentiate themselves from the […]

2022 CRMC: A Snapshot of the Future of Loyalty

The largest CRMC in the event’s history proved to be one packed with exciting innovations, thought provoking insights and a future where loyalty is at the center of all that brands do If CRMC taught us anything it’s that our customers have lofty expectations of us. Gone are the days where brands can simply bring […]

Study: Improving Frequency and Spend Thru the Utilization of Channel Adoption

Our study reveals insights and effective strategies to help drive omnichannel ordering and frequency from your underperforming guests. It is no secret that customers have high expectations and demand consistency when visiting a restaurant. From great food to incredible customer service, a customer’s overall experience influences their decision to return to a restaurant and how […]

How to Structure and Promote a Successful Loyalty Program

Most everyone loves a good loyalty program. The chance to earn points and be rewarded spurs our shopping sprees and guides our food and beverage purchases. The best loyalty programs provide customers with the incentive to make repeat purchases, try new items and increase their average order value.  Loyalty programs have evolved from their humble […]

Strategies To Promote Your Casual Dining Loyalty Program

Casual dining brands have forever been impacted by the pandemic. Guests who work from home are dining out less, and ghost kitchens are on the rise. However, humans have still not lost the desire to go out to a nice meal with friends or family members to celebrate a promotion or catch up on a […]

3 Tips To Gamify Your Loyalty Program

With the world returning to some level of normalcy, the option for guests to fill their bellies and invest their time is widening. Brands who want to stay top of mind are looking for ways to create a one of a kind experience for their guests. Many brands are looking to gamification to further drive […]

Reach New Heights of Omnichannel Loyalty through Grocery Retail Digital Transformation

Grocers are experiencing the biggest shift in consumer preferences, expectations and shopping behaviors that the industry has ever seen. The rise of a new economy (fast-forwarded by the pandemic) based on digital transformation is dramatically reshaping the ways brands do business. For grocery retailers that don’t want to lose customers seeking a better experience, the […]