Is your job as a restaurant leader easier or harder than it was 5 years ago? When faced with staffing shortages, supply chain issues, and the host of other challenges facing operators today, there is no time to fight with disparate systems and applications that don’t work together to help you truly understand and serve your guests. A unified approach to technology will forever change the way brands engage with their customers and employees, earn customer loyalty, and ease operational pain.
Watch this discussion to hear from Kieran Donahue, CMO of IHOP, as she shares:
- How IHOP uses customer loyalty as a brand differentiator
- Best practices for using guest insights to drive higher visit frequency and lifetime value
- How a unified commerce strategy can solve operational pain for restaurant operators
Featured Speakers
Kieran Donahue
Chief Marketing Officer, IHOP
Lori Stout
VP of Marketing, Punchh/PAR Technology