Tropical Smoothie Cafe Mixes up their Digital Offering to Accelerate Demand


Tuesday, November 15th
11am PT | 1pm CT | 2pm ET

Digital strategies have pivoted, in some ways dramatically in the wake of the pandemic, and restaurants are evolving to keep up with changing consumer demand. That means creating more engagement with your customers via loyalty, enhanced apps, and ensuring your tech stack is ready to stand up to increased demand across channels. With over several million downloads of their app and 34.4 million loyalty visits and counting, Tropical Smoothie Cafe tapped into a winning recipe for success.

Join us as Tropical Smoothie Cafe discusses a new digital approach and key strategies that allow restaurants to deliver digital offers that drive demand, including:

  • Developing emotional and behavioral loyalty through new reward programs with seasonally-powered, relevant offers
  • Best practices in delivering to demand across channels, including online, in-app and in-store
  • Enriching the customer experience with personalization and convenience via newly developed Tropical Smoothie Cafe app

Jennifer Donley Headshot

Jennifer Donley
Director of Loyalty
Tropical Smoothie Cafe

Brittany Maroney Headshot

Brittany Maroney
Director of Marketing and Communications
Punchh/PAR Technology