Casual Discussion:
How IHOP is Leveraging Loyalty to Reinvent the Casual Dining Experience

Thursday, August 11th
11am PT | 1pm CT | 2pm ET

Is your job as a restaurant leader easier or harder than it was 5 years ago? When faced with staffing shortages, supply chain issues, and the host of other challenges facing operators today, there is no time to fight with disparate systems and applications that don’t work together to help you truly understand and serve your guests. A unified approach to technology will forever change the way brands engage with their customers and employees, earn customer loyalty, and ease operational pain.

Join this session to hear from Kieran Donahue, CMO of IHOP, as she shares:

• How IHOP uses customer loyalty as a brand differentiator
• Best practices for using guest insights to drive higher visit frequency and lifetime value
• How a unified commerce strategy can solve operational pain for restaurant operators