How to Build Successful Customer Relationships Through Data
How to provide top notch experiences for customers is at the front of any successful business’ mind. To create a pleasurable customer experience, marketers must first know who their customers are, what they like, how they interact with the brand, and more. Without this information, businesses are in the dark and struggle to create relationships […]
Deploy AI to Build Connections that Deliver Lasting Customer Loyalty
As brands look to improve the overall customer experience, it’s important for them to consider initiatives that foster and sustain emotional relationships with their customers. Today, customers want to interact with brands beyond just transactions. Marketers need to build emotional loyalty so customers want to stick around and become their superfans. Brands must seize the […]
Teriyaki Madness Deploys New Customer Loyalty Mobile App
As emerging restaurants grow, keeping up with customer expectations can be tough. Restaurants need more locations, more staff, improved menu items, better service, and much more. On top of what a growing restaurant needs to provide at its physical locations, customers are also looking for an engaging digital experience. Today’s restaurants need to scale in […]
Loyalty Trends in 2020 that Create an Enhanced Customer Experience
One prediction everyone appears to agree on is that eCommerce is here to stay. Physical retailers have therefore learned to contend with the doomsayers who have foretold their death a million times over. While we agree that eCommerce isn’t going anywhere, it’s important to remember that U.S. eCommerce sales were just 10 percent of total […]
Genghis Grill Restaurant Case Study
These days, most customers are heavily engaged by their mobile devices. Brands need to take note of this and start meeting customers where they are – on their phones. Without a mobile presence, brands are missing out on a key touchpoint with their customers. To create loyalty that captures dwindling attention spans, a digital first […]
AI Real Time Analytics Marketing Decisions and Loyalty Offers
The digital experience has grown in every industry and companies are responding by making investments in technology to support digitization and automation. Intent on delivering a strong customer experience that includes customer loyalty and retention, businesses are moving onto the channels most preferred by consumers today. A strategy that will help them reach and maintain […]
How AI Powers Business Value and Builds Customer Loyalty for Restaurants, C-Stores & Retailers
Long gone are the days of companies just collecting massive amounts of data. Today, businesses in every industry are relying more heavily on data analytics to drive their decision-making and goals. Many also have begun to lean on AI to deliver automation and machine learning in an effort to increase productivity and scale. Companies understand […]
How Businesses Benefit from Incorporating AI/ML into their Loyalty & Marketing Strategy
Companies in every industry are the champions of data these days. They are sitting on data streams from various sources such as POS systems, mobile apps, social media, ecommerce, offline and more. And marketers have gotten savvy by using apps, location tracking, and free Wifi sign-ins to start the process of tracking everything from customer […]
Punchh Raises $40 Million in Series C Funding Round
We’re excited to announce that we’ve raised $40 million in Series C funding. Adams Street Partners and Sapphire Ventures led the round, along with participation from AllianceBernstein. Robin Murray of Adams Street Partners will also join Punchh’s board of directors. This new funding represents another major milestone for us in 2019 as the company now […]
This Holiday Season use Customer Loyalty Technology
The holiday shopping season is right around the corner, and for some retailers in the U.S. it often accounts for as much as 30 percent of their total sales for the year. Holiday statistics from last year offer important insights into customers’ behaviors that should be utilized to inform retailers’ efforts this year. Here’s a […]
Digital Transformations Impact on Physical Retailers: Marketing Strategies to Prepare for the Future
In recent years, consumer expectations have been transforming rapidly due to advancing technologies. Over the last 20 years and since the beginning of the Internet, new technologies also have emerged to deliver new types of experiences for consumers, which entire brands have been built around. A whole generation of consumers have never seen the world […]
Mobile App Delivers Omnichannel Marketing Experience for C-store Customers
Consumer shopping preferences continue to evolve alongside the technology that is driving their expansion. For c-stores looking to meet current customers’ needs, this means investing in a mobile strategy that helps deliver quick and easy visits. Short attention spans and busy schedules lead to the following findings of the 2019 CSN Realities of the Aisle consumerstudy, […]