Discounts Getting You Down? Dynamic Loyalty Offers Better Approach to Increasing CLV

Competition in the restaurant industry continues to grow in 2019. Restaurant owners must contend with saturation, competition, and convenience demands, yet still effectively market and increase their revenue in this challenging environment. Many owners may think the answer to making this happen is to rely on past tried and true methods. However, marketing tactics like […]
Convenience Stores Need to Use One Digital Platform For Customer Acquisition, Customer Loyalty, and Marketing

Convenience stores have had to evolve along with rapidly changing consumer preferences and expectations to meet their demand for delightful and omnichannel experiences. Many people today use mobile apps to locate your gas station or scan a digital coupon at the POS. A majority of customers who purchase gas, pay at the pump and do […]