Today, guests have dozens and dozens of dining options to choose from. This makes it significantly more difficult for a restaurant to entice new customers to try their food, let alone turn them into valuable regulars.
Offering good food and great service is important, but it isn’t enough to drive true customer acquisition and hard-earned loyalty in a highly competitive marketplace. Restaurants that want to build their brand reputations and gain loyal followers within their communities need to stand out among the crowd of competitors.
The key to achieving this requires building 1:1 relationships and getting to know your guests’ preferences to better customize their experiences. Successful restaurants must work hard to cultivate ongoing customer connections by delivering targeted messages and personalized offers that delight guests into engaging with their brand.
There are a number of important strategies that restaurants can implement to successfully meet customers where they are in-person and online. Strategies that will keep your guests coming back again and again and interacting with your brand by placing an online order, sharing social feedback, or redeeming an offer from their mobile app.
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You’ll find out how to:
- Provide value to exceed customer expectations
- Understand the two primary customer journeys that impact restaurants
- Leverage technology to deliver personalized journeys
- Increase customer lifetime value
For more details, download your free ebook, Creating Relationships – Turning Anonymous Customers into Loyalists today.