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The Importance of Customer Loyalty Programs During Economic Uncertainty

Top Restaurant Loyalty Program Takeaways Effective loyalty programs can help brands keep their customers close in uncertain economic environments, offering ‘inflation-proof’ solutions to rising prices and providing unique opportunities to incentivize brand loyalty. Loyalty programs are not one-size-fits-all and should be constantly analyzed and adapted to meet ever-changing consumer needs. The benefits of consumer loyalty […]

How to Grow Your Loyalty Program

Will is responsible for digital marketing at Fazoli’s, leading the digital strategy for the largest premium quick-service Italian restaurant chain in America. He focuses on CRM, web, social media and digital advertising. Since launching the Fazoli’s app in 2017, Will has overseen the growth of the Fazoli’s Rewards Program to over 900,000 loyalty members. This […]

How to Start a Loyalty Program

Will is responsible for digital marketing at Fazoli’s, leading the digital strategy for the largest premium quick-service Italian restaurant chain in America. He focuses on CRM, web, social media and digital advertising. Since launching the Fazoli’s app in 2017, Will has overseen the growth of the Fazoli’s Rewards Program to over 900,000 loyalty members.  Loyalty […]