PAR Punchh Voice of the Customer Program Your Insights Drive Innovation!

PAR Engagement Voice of the Customer (VoC)

Your Insights Drive Innovation

At PAR, we don’t build behind closed doors, we build with you. The Voice of the Customer Program is where your ideas shape what comes next. Whether you’re reimagining guest engagement or brainstorming a smoother integration, we’re here to collaborate every step of the way. This is your backstage pass to the PAR Engagement roadmap, co-created by the people who use it every day.

Why Join the VoC Program?

Programs

Marketing User Groups

For digital marketers, brand leaders, and growth teams driving personalized engagement across the entire guest journey.

Provide input on new marketing, loyalty, and ordering features before they launch.
Help shape improvements to segmentation, guest data, and reporting
Share feedback on real-time personalization, campaign workflows, and offer performance
Collaborate with peers and PAR product teams on how to better connect data to decisions

Developer User Groups

For developers, architects, and integration specialists using PAR Engagement’s APIs, SDKs, and dev tools.

Join API feedback loops and help refine our developer documentation
Test new developer tools and capabilities before they go live
Attend technical deep dives and share insights from real-world implementations
Help shape the developer experience and influence the integration roadmap to make building on PAR faster, more flexible, and more intuitive

Upcoming Events

October 16, 2025 | Austin, Texas

In the Driver’s Seat: A Voice of the Customer Event

Accelerating Innovation with Marketers & Developers Behind the Wheel

What Our Customers Are Saying

“The fact that your team puts together an event like this, with so many different players from the product, engineering, and development side, and tries to make real-time improvements for customers says a tremendous amount about your business.”

Billy Colemire

Stinkers

“It was extremely valuable to hear from other PAR users and understand how they are using the platform, as well as learn the areas in which they are struggling with the program.”

Lindsay Miller

Newk's

Ready to Join?

If you're passionate about shaping the future of PAR Engagement and want to collaborate with peers and our internal teams, we invite you to join the Voice of the Customer Program.

How We Win Together

50% of our 2024 roadmap was built based on feedback from our VoC Program

Offers Analytics

Thanks to your support in enhancing our Redemption Reports, customers can now easily assess offer effectiveness, optimize future promotions, and measure real business impact.

94%

Adoption of this report from
Punchh Brands

New Segments Management Experience

Your feedback helped us deliver a streamlined view for the Segments Homepage

50%

User adoption of the side panel

47%

User adoption of dynamic search

89%

Brands transitioned to new segments management

New Campaign Management Experience

Thanks to your feedback, we’ve launched an improved Campaign Management Page with a simplified layout and powerful new tools

55%

Adopted organizing with tags

48%

User adoption of utilizing bulk

21%

Adoption of archiving campaigns

Punchh Main Navigation Re-Design

With your input, we updated the Punchh platform organization, navigation, and terminology

66%

Improvement in finding a desired feature on the first try.

38%

Reduction in time-to-find a feature

17%

Adoption of “Find By Title” quick nav (Best in Class feature adoption rate)

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