Loyalty Trends in 2020 that Create an Enhanced Customer Experience

One prediction everyone appears to agree on is that eCommerce is here to stay. Physical retailers have therefore learned to contend with the doomsayers who have foretold their death a million times over. While we agree that eCommerce isn’t going anywhere, it’s important to remember that U.S. eCommerce sales were just 10 percent of total […]
How Businesses Benefit from Incorporating AI/ML into their Loyalty & Marketing Strategy

Companies in every industry are the champions of data these days. They are sitting on data streams from various sources such as POS systems, mobile apps, social media, ecommerce, offline and more. And marketers have gotten savvy by using apps, location tracking, and free Wifi sign-ins to start the process of tracking everything from customer […]